Singapore Airlines is chosen to be the Official Airline for the inaugural Youth Olympic Games (YOG) which is to be held in August 2010 in Singapore. The Singapore Youth Olympic Games Organising Committee (SYOGOC) and Singapore Airlines today stated that the sponsorship agreement has been signed.Based on this agreement, the Airline will issue air tickets, carriage of airfreight, including promotion of the Games through its proprietary media channels.

Mr Goh Kee Nguan, Chief Executive Officer of SYOGOC stated that they were extremely pleased to have Singapore Airlines as their Official Airline. He also said that Singapore Airlines is their national and a world class carrier with a contemporary passenger fleet. Hence it can be assured that chief officials travelling for the inaugural YOG will have a enjoyable trip on board with the excellent services provided by SIA. Additionally,the partnership will also ensure that the joint efforts by SYOGOC and SIA will help to fly the Singapore flag much higher.


Singapore Airlines will assist in managing of airfreight carrying games related equipment coming by air to Singapore from SYOGOC's international partners and contractors. In addition to this , the Airline's proprietary channels such as SilverKris magazine, Priority magazine, SilkWinds magazine and in-flight Krisworld entertainment system will lend a hand to promote Singapore 2010. This will in general boost the visibility of the Games and create great excitement to air passengers travelling worldwide throughout the Group’s widespread set of connections of 99 destinations in 40 countries.

Mr Huang Cheng Eng, Executive Vice President Marketing and The Regions for Singapore Airlines stated that as the Official Airline for the Singapore 2010 Youth Olympic Games, the Airlines is privileged to extend great support to these juvenile sporting talents.